Salesforce Platform
Salesforce Platform (Force.com) enables developers and admins to build custom apps that integrate with Salesforce CRM data. APEX code or low-code Lightning components let teams design workflows, forms, and business logic. Built-in security and user management leverage the Salesforce ecosystem. Salesforce Platform suits organizations heavily using Salesforce, wanting to extend or create new business apps without starting from scratch, ensuring data resides in a unified CRM.