Infinity Call Tracking
Infinity Call Tracking is a UK-based platform that correlates inbound phone leads to specific marketing sources, including PPC ads and social campaigns. Dynamic number insertion tailors the website’s displayed phone number based on user sessions. Post-call surveys gather customer feedback, and call recordings help with agent QA. A robust data integration engine pushes call events into CRMs, analytics platforms, or data warehouses. Infinity also offers speech analytics to detect high-intent calls. By revealing which ads lead to calls or sales, Infinity helps marketers optimize spend and conversions.