LeadSquared

LeadSquared is a marketing automation and lead management platform that captures and scores leads from multiple online and offline channels. Users can design custom workflows to nurture prospects and push them through a visual sales pipeline. Real-time analytics reveal top sources of leads, conversion rates, and ROI. Integrations with telephony, email, and chat systems provide a seamless multi-channel experience. The platform’s CRM features let reps track interactions and tasks. LeadSquared is popular among educational institutions, finance, and healthcare organizations needing in-depth funnel visibility.