PipelineDeals (Lasso)

PipelineDeals, recently rebranded under Lasso, is a lead management CRM focused on simplicity. Users can import leads, track them through custom deal stages, and set reminders. Email sync logs customer communications automatically, and an activity feed shows the latest interactions. Reporting dashboards deliver insights on forecasted deals, rep productivity, and sales velocity. The system also has a built-in collaboration feature allowing teams to share notes and tasks. PipelineDeals suits small to mid-sized businesses wanting an easy-to-adopt CRM without excessive complexity.