Rubicon

Rubicon is a waste management platform that connects haulers, businesses, and municipalities to optimize routes and recycling rates. Customers can request pickups via an app, and the system dispatches haulers based on location or capacity. AI-driven algorithms reduce empty miles. For commercial clients, Rubicon tracks waste diversion goals, identifying opportunities to recycle more. The platform offers real-time driver tracking and digital documentation. By combining environmental goals with logistical efficiency, Rubicon aims to transform traditional waste hauling into a circular economy approach.