Segment

Segment, now part of Twilio, is a leading Customer Data Platform (CDP) that simplifies data collection, integration, and governance. By creating a unified customer view, Segment helps businesses deliver personalized experiences, enhance analytics, and drive growth. Its robust data warehousing capabilities and pre-built integrations streamline complex data workflows. With powerful privacy and security controls, Segment ensures data quality, compliance, and trust, supporting better decisions and long-term success.